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How We Compare

Credibly is a well-known name in this market. Here is the honest difference between a multi-product platform and a direct funder, so you can judge which one fits your file.

The structural difference

Credibly operates as a multi-product platform. Alongside its own advances it markets term loans, lines of credit and SBA products, some of which are originated or issued through partner institutions rather than by Credibly itself. That is disclosed in their own terms.

We do one thing. We are a direct merchant cash advance funder: we underwrite the bank statements and we fund from our own capital. There is no partner network your file gets forwarded to.

Side by side

Multi-product platformCalifornia Biz Funder
Product rangeAdvances, term loans, lines of credit, SBA — some via partnersMerchant cash advances only
Who underwritesDepends on the productWe do, every time
Who fundsPlatform or a partner institutionOur own capital
Where your file goesMay be routed to a partnerStays with us
What you are quotedA published starting factor rateYour actual offer, before you accept

When the platform is the better answer

We would rather tell you this than waste your time. Go with a large multi-product platform if:

When we are the better answer

How to compare any two offers properly

Those five answers tell you more than any comparison page, including this one.

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